Car maker market share in Europe

As ofJan 21, 2026
SourceACEA

Data: full year 2025 · last checked Jan 21, 2026

Bars relative to No. 1 · 15 groups

Car groups by market share in Europe

#GroupSizeSharevs. 2024
1Volkswagen Group
VW, Audi, Skoda, Cupra/Seat, Porsche
26.9 %+0.7 pp
2Stellantis
Peugeot, Opel/Vauxhall, Citroen, Fiat, Jeep, Alfa Romeo, DS
14.3 %−0.9 pp
3Renault Group
Renault, Dacia, Alpine
10.2 %+0.3 pp
4Hyundai Motor Group
Hyundai, Kia, Genesis
Hyundai and Kia count as one group.
7.9 %−0.3 pp
5BMW Group
BMW, Mini
7.3 %+0.2 pp
6Toyota Group
Toyota, Lexus
7.0 %−0.7 pp
7Mercedes-Benz
Mercedes-Benz, Smart
5.1 %−0.2 pp
8Ford
Ford, Lincoln
3.2 %−0.1 pp
9Volvo Cars
Volvo
2.5 %−0.4 pp
10SAIC Motor
MG, Roewe, Maxus
2.3 %+0.4 pp
11Nissan
Nissan, Infiniti
2.2 %−0.2 pp
12Tesla
Tesla
1.8 %−0.7 pp
13BYD
BYD
1.4 %+1.0 pp
14Suzuki
Suzuki
1.3 %−0.3 pp
15Mazda
Mazda
1.2 %−0.1 pp

Share of the total new-car market for each year; only the largest groups are shown, so the figures do not add up to 100%.

Global

There is no clean free source for worldwide manufacturer market share (OICA stopped its by-manufacturer production table after 2017). For the "who builds the most cars worldwide" question, see our vehicle-sales ranking (Toyota leads, ahead of the Volkswagen Group and Hyundai-Kia).

My take
The Volkswagen Group is actually extending its European lead, while Stellantis is losing ground fastest. The real movement is at the bottom: BYD tripled its share in a single year, SAIC/MG keeps growing, and Tesla is falling back visibly. The Chinese offensive has arrived in Europe.
Philipp Raasch
Philipp RaaschFounder · Der Autopreneur

Methodology

New passenger-car registrations per group for full-year 2025, source ACEA (European Automobile Manufacturers' Association), EU plus EFTA plus UK. Share = group registrations divided by the total market (13.27 million). The change compares the 2025 share with 2024 in percentage points (2024 baseline from the ACEA annual release, consistent with the 2025 row). Mercedes-Benz here is the brand excluding Smart (ACEA definition). The largest groups are shown; smaller makers are omitted.

No investment advice. Figures without guarantee.

Frequently asked questions

Which car group has the largest market share in Europe?

Volkswagen Group has the largest market share in Europe in full-year 2025 with 26.9% (last checked 2026-01-21).

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